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Being in the States, I had the fortunate opportunity to see the Livewire in person, now Europeans can have the same experience we have, which goes to signal something even bigger going on at Harley ;)

HARLEY-DAVIDSON WANTS TO attract new riders, and thinks one way to do that is with an electric motorcycle. Dubbed Project LiveWire, the first battery-powered bike out of Milwaukee isn’t officially headed for production, but it has just wrapped up a tour of the US, designed to introduce the public—from traditional hog riders to total noobs—to the idea of an electric Harley. On Monday, the company announced it’s expanding the tour to Europe, bringing this bike one step closer to reality.
full article from wired: http://www.wired.com/2015/02/harley-davidsons-one-step-closer-selling-electric-motorcycle/
 

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it's a slight step forward, still better than none
America is their home market, so it's understandable they'd want to prioritize initial branding efforts here before spreading out elsewhere right away, even more so with a unique product like this.
 
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