It's not for 'traditional cyclists'... clearly aimed at millennials and eco-couture folks. I consider my own style to be somewhere between Dr. Woo/SMCO and Biker Boyz but toned down with 50yr old sensibilities. Bright/loud colors don't appeal to me.
Millenials from Hahvard who are trying out for the Bud Light marketing job, recently vacated.
Is it me? I mean I have limited fashion sense but who is signing off on this stuff? I thought the CEO had some style? WTF.
And chacun à son goûtDe gustibus non disputandum est (There's no accounting for taste).
OTOH - one could argue (I'm not, but one could) this makes our bikes eminently collectibleI think Zeitz is just woke with his own agenda and doesn't really give a crap about $200 million in losses per year on the LW venture, and doesn't give a crap that selling 21 LW units a month is a terrible indictment of his leadership with huge magnification of the disconnect between E-MCs as Harley's future, the unthinkable investment approaching $1 billion dollars in costs and losses, and unit sales of 21 a month totaling about $500k in sales monthly.